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Daily News: Is AT&T Station's naming rights worth the money?

SEPTA's plan to change the name of Broad Street line's Pattison Avenue to AT&T Station is part of its plan to increase advertising but will the plan blur too much the line between the public and private sectors? And will visitors to the city be confused by the branding? The Daily News explores these issues before SEPTA makes a decision Thursday.


Read the full editorial at The Daily News.

About the author

Brian James Kirk, Co-founder, Technically Media

Lives: Point Breeze, South Philadelphia.
Philosophy: Don’t talk about it; do it.
Twitter: @brianjameskirk
When you see Brian ask him about: Early 90′s punk rock / biking / coffee.

Kirk, a co-founder, handles business development, marketing and product development for the Technical.ly network, developing new partnerships, building brand identity and coordinating events and projects. He manages efforts like Philly Tech Week and Connect Philly. Kirk is a graphic designer at heart, responsible for making sure that even the company’s spreadsheets are pretty. In his spare time, he’s actively seeking the best bar in South Philly.



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