• Learn about the conditions that led to Frank Furness' most incredible masterworks, including the Pennsylvania Academy of the Fine Arts seen here, on Wednesday.
      Learn about the conditions that led to Frank Furness' most incredible masterworks, including the Pennsylvania Academy of the Fine Arts seen here, on Wednesday.

Mid-Century Philly: 12th and Market



Today 12th and Market is dominated by SEPTA's headquarters, the PSFS (Loews Hotel), the Convention Center Marriott. But back in 1950, storefronts like these ruled the day. In today's Mid-Century Philly, we see 1227-29 Market street, where modern-looking stores for Fresh Loft Candy and Thom McAn shoes once stood - their signs illuminated by neon or rows of bulbs. The large billboard above the drug store at left advertises Lord Calvert Whisky in neon ("Switch to Lord Calvert... It tastes better!").  The subway entrance and classic street lamp are certainly familiar sights, but the rest of this block has been erased, including the shoe-shine man and Evening Bulletin box.

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These images are part of the Parker & Mullikin collection held by the Free Library’s Print and Picture Collection.

 

    • May 9, 1950: 1227-29 Market Street | Parker & Mullikin, Free Library of Philadelphia Print and Pictures Collection
      May 9, 1950: 1227-29 Market Street | Parker & Mullikin, Free Library of Philadelphia Print and Pictures Collection

About the author

Ashley Hahn, Contributor

Ashley Hahn is an independent writer with a background in historic preservation and city planning. She started Eyes on the Street for PlanPhilly in 2011 and was PlanPhilly's managing editor from 2015-2017. Ashley has lived in 12 zip codes that she can think of, including neighborhoods in Los Angeles, Chicago, Boston, and New York. She is a Philadelphian by choice.

Contact Ashley via email or find her on twitter: @ashleyjhahn.


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Article Information

    Neighborhoods: Central
    Photo Credit: Parker & Mullikin, Free Library of Philadelphia Print and Pictures Collection

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